Short answer: your new site is typically live within the first two weeks, and the full platform — AI follow-up, marketing, reporting — is fully running within 30 days. Your team's time investment is a kickoff call, a review pass, and training. Here's the whole implementation, step by step.
One call. We connect your inventory source — a native DMS feed, a feed export, secure file-drop, or straight from your current website if your DMS has no export — and collect brand assets (logo, locations, team). No IT project on your side; setup of the data connection is our job, not yours.
The AI builds your site: every unit pulled in, 65+ fields normalized per boat, listing copy written, photos enhanced, category and location pages generated, schema and SEO foundation in place. You get a full preview and a review pass — changes go live in under 48 hours.
For comparison: a typical dealership website project runs 60–90 days of development. DealerEdge's AI assembles your complete site in about a day — the rest of the window is your review, refinement, and launch, not development time.
Your new site launches, typically within the first two weeks of kickoff. From this point, new units entered in your DMS appear as complete listings the same day, and sold boats come down everywhere automatically.
AI Customer Connect switches on: 24/7 website chat and SMS/email auto-response with first touch in under 90 seconds. Nurture streams, unified inbox, and — on Growth+ — AI-managed Google and Meta advertising begin. For the first two weeks after launch, our team runs daily white-glove monitoring on every new dealership: a human reviews your leads, your AI conversations, and your site performance every day.
Your team gets trained on the dashboard — leads, inventory management, content, reporting. We tune lead routing and follow-up to how your store actually sells, and you receive your first monthly performance report with your baseline established, so every month after is measured against something real.
Honestly, not much: one kickoff call, brand assets, a listing review pass, and about an hour of dashboard training for your team.
The Day 1 call where we connect your inventory source. Setup of the data connection is our job, not yours.
Logo, locations, team — collected on the kickoff call.
Review your full site preview in week one; your changes go live in under 48 hours.
Dashboard training for your team — leads, inventory management, content, reporting.
Dealers don't stall onboarding — missing data access does, and our website-based onboarding path removes even that.
On the demo we'll tell you which inventory path applies to your DMS and what your specific week-one looks like.