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Free Edge Score

How easily do buyers find you?

One score out of 100, built from five checks of your dealership online.

Two ask whether buyers find you: on Google Maps and search, and in AI answers.

Three ask whether your website holds up: its quality, its speed on a phone, and whether ChatGPT and Google can read it well enough to recommend you.

For example yourbusiness.com

Free · About two minutes · No login · Scored against your nearest rival

The five checks

  1. 01

    Local visibility

    Where you show up on Google Maps and search for the searches buyers make in your market.

  2. 02

    AI visibility

    How often AI assistants such as ChatGPT and Google AI Mode name you when a buyer asks where to buy near you.

  3. 03

    Site quality

    Google’s own quality test of your home page (accessibility, good practice, search basics), plus the security settings your site sends browsers.

  4. 04

    Site speed

    How fast your pages show up on a phone: real visitors’ times where Google has them, else worked out from Google’s phone test.

  5. 05

    AI readiness

    Whether the AI assistants buyers use can open your pages and read them.